This is a collection of design work created during my internship at MSU Federal Credit Union. As part of the in-house creative team, I contributed to a range of branded materials including social media content, promotional emails, digital and print advertisements, animations, newsletters, and more. The work adheres to strict brand guidelines while allowing room for layout exploration, visual rhythm, and storytelling.

Shown top to bottom: the original email layout followed by the redesigned, mobile-first version.

 I led a full visual overhaul of MSUFCU’s financial education email series, creating a modular system that flexes based on how many seminars are featured each month. The refreshed layout introduces a rotating headline component and tile-based structure optimized for vertical viewing. A/B testing revealed higher engagement when seminar descriptions were removed — letting curiosity and strong CTAs drive clicks. The result is a scalable, clean system built on typographic hierarchy, rhythm, and brand consistency.